DESIGN
IDENTITY


Unique packaging
as our identity

Milk Baobab® is cosmetics brand rooted in nature’s active ingredients. Our package design is inspired by milk and baobab tree, two signature ingredients that penetrate into all product lines. We strengthened the brand identity by applying milk carton shape and charcoal-dot printing into the package. Strong visual images of milk and baobab tree are illustrated in the label to help users grasp our ingredients by intuition. As the products are used during or after bath, we adopted different colors on shampoo/treatment/bodywash to make them easily distinguishable from each other and curved edges to avoid harming user’s skin.

DESIGN
IDENTITY


Unique packaging
as our identity

Milk Baobab® is cosmetics brand rooted in nature’s active ingredients. Our package design is inspired by milk and baobab tree, two signature ingredients that penetrate into all product lines. We strengthened the brand identity by applying milk carton shape and charcoal-dot printing into the package. Strong visual images of milk and baobab tree are illustrated in the label to help users grasp our ingredients by intuition. As the products are used during or after bath, we adopted different colors on shampoo/treatment/bodywash to make them easily distinguishable from each other and curved edges to avoid harming user’s skin.